Art Director of Toyota’s much anticipated Prius Prime automobile Global Launch Campaign. Worked hand in hand with Toyota Global to define the overall message of the vehicle, and at the same time, create and fine-tune the visual essences of the surrounding assets.
Responsible for the art direction of the video as well as the set design for the Toyota Prius Prime’s global reveal at New York Autoshow 2016
Responsible for the art direction and execution of the Toyota Prius Prime’s Global Visual Communication Guide